Writing & Editing

While it’s easy to imagine a print piece—ad, brochure, poster, or a cover story—featuring just words, it’s difficult to picture a very effective piece of communications featuring just a photograph or an illustration. And with regards to the Web, words are even more important, as it’s almost a certainty your website will never be found by the search engines if it looks great but lacks appropriate, keyword-rich copy.

  • Words matter.
  • What you say matters.
  • How you say it matters.

MarComm’s content team can customize editorial content to satisfy your needs and those of your intended audience, whether your copy needs are as short as a tagline/headline or bio, or as in-depth as a feature piece or a site requiring expert keyword selection, original writing, and ethical search engine optimization (SEO). Of course, should you decide to write your own copy, MarComm can help refine your message, as well as provide professional editing and proofing. View the University’s style guide for grammar, spelling, and punctuation issues specific to Notre Dame.

You have something to say. If you can’t find the words to say it, contact Marketing Communications

502 Grace Hall